This in itself was quite a tall order, particularly when you offer as much as we do to such a wide range of industries and it is hard to cover everything in the space of a few short minutes – which is evidently all the time you have these days to get your message across! Certainly for me, accompanying the crew on the day, reminded me of just how diverse our products and services are.
We filmed office staff taking orders, organising service and inspection reports and monitoring stock levels. Then there were the people dispatching equipment from the warehouse; the engineers turning wire ropes into customised assemblies; and our training staff running specialised courses and sessions. And these were only the staff on site – there are just as many out in the field, from our sales staff visiting customers to the engineers who are busy installing, testing and servicing equipment on land or at sea.
All of these roles – and the many others that I have not even begun to mention – are vitally important in delivering products and services to the customer and they fit together to make Certex the busy, friendly and efficient organisation it is. We could only film snapshots of our work but we hope the resulting footage captures the essence of the company.
Finally, please remember there were no make-up artists, dressers or special effects. This is a genuine take on how we are on any day of the week!
CAPTION: Charles Gillespie being interviewed for the Certex promotional web video.
